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Avid unveils groundbreaking solutions and technology inspired by its Avid Everywhere vision

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Avid Everywhere

Avid has made several key announcements around Avid Everywhere, the company’s strategic vision for the media and entertainment industry, centered on connecting creative professionals and media organizations with their audiences in more powerful, efficient, collaborative, and profitable ways.

The company introduced its new Avid MediaCentral Platform and set of modular application suites that together represent the most open, integrated, and flexible media production and distribution environment in the industry.

“The media industry is going through a period of unprecedented change and needs a leader to step forward with a clear vision for the future,” stated Avid President and CEO Louis Hernandez, Jr. “Our Avid Everywhere vision uniquely solves the key issues facing the industry. By getting on the Avid MediaCentral Platform today, broadcast, video, and audio customers can strategically address both their current and future needs, with complete choice over how, when, and where they deploy and scale their solutions.”

The new MediaCentral Platform is an open, extensible, and customizable foundation that enables customers to streamline their entire workflow—from media creation to distribution and monetization—with greater flexibility, choice, and security. By fostering an open approach, the MediaCentral Platform provides a standardized foundation that connects media creators and distributors together, regardless of who makes the tools they use. This fundamentally changes how media organizations and professionals operate, providing greater flexibility to choose solutions and easily customize and scale complete end-to-end workflows tailored to meet specific needs.

Building on the Avid Everywhere strategic vision, Avid has reorganized its existing hardware and software products and introduced new solutions in three suites, all built upon the MediaCentral Platform. With on-premises and cloud-enabled deployment options, as well as subscription, floating, and perpetual licensing, customers now have greater choice over how they use Avid solutions.

Avid Everywhere

  • Artist Suite encompasses all of the products and tools used to create content, including digital audio workstations (DAW), music notation software, control surfaces, live sound systems, video editing solutions, and graphics creation systems.
  • Media Suite includes all of the tools and services used to manage, protect, distribute, and monetize media, including solutions for newsroom management, asset management, and multiplatform distribution. Over time, the Media Suite will expand to include metadata tagging, protection and encryption, and analytics.
  • Storage Suite refers to all of the products and tools used to capture, store, and deliver media, including online storage, nearline storage, and ingest/playout servers.

Avid is developing the MediaCentral Platform and application suites to uniquely solve the needs of broadcast, pro video, and pro audio customers by offering a comprehensive ecosystem that encompasses every aspect of the digital media value chain—from media production, collaboration, and management, to distribution, monetization, and data analysis.

Avid Everywhere for Broadcast and Media

The Avid Everywhere vision enables broadcast and media customers to:

  • Streamline disparate workflows using the MediaCentral Platform.
  • Access media everywhere with powerful media asset management solutions.
  • Collaborate using cloud-enabled video production.
  • Effortlessly distribute content to a variety of web, mobile, and social channels.
  • Deploy and scale workgroups as needed using flexible subscription and floating licenses.

Avid Everywhere for Video

The Avid Everywhere vision enables post-production facilities and independent video editors to:

  • Expand their productions using the MediaCentral Platform.
  • Manage massive amounts of media using advanced media management solutions.
  • Leverage talent everywhere by collaborating via the cloud.
  • Accelerate high-resolution editorial workflows.
  • Deploy and scale workgroups as needed using flexible subscription and floating licenses.

Avid Everywhere for Audio

At NAB 2014, Avid will preview several key technological innovations that will enable artists, producers, engineers, sound designers, and remixers to:

  • Collaborate via the cloud.
  • Monetize their content through an interactive, online audio marketplace that facilitates connections, creation, and commerce.
  • Manage, track, and document assets using an open, universal metadata schema.
  • Store and archive work locally or in the cloud.

New Product Innovations

Underscoring the company’s ongoing innovation and leadership, Avid is also showcasing several market-leading product innovations and new technology previews at NAB 2014:

  • Avid MediaCentral Platform
    • Avid MediaCentral Connectivity toolkit—Avid is working with third-party developers and technology partners to integrate their tools and services into the MediaCentral Platform, providing customers with a wealth of product and service choices that all work and communicate with each other seamlessly.
    • Avid MediaCentral | UX—Enables customers to easily access the MediaCentral Platform through a web-based, front-end interface, which provides a unified experience. With MediaCentral | UX, customers can access media and work on projects across the platform, with the choice of using a laptop, desktop computer, or mobile device.
  • Artist Suite
    • Media Composer® | Cloud—Extends real-time production everywhere by enabling Media Composer editors to connect to Interplay | Production systems remotely and access, edit, and collaborate with others as if they were in the same location.
    • Media Composer subscription and floating licensing—Customers now have greater choice in how they use Media Composer, with subscription and floating licensing options that enable greater flexibility and value.
  • Media Suite
    • Media | Director—Timesaving media ingest module that automates the process of ingesting media into production and nearline storage, enabling users to start editing immediately and accelerate project turnaround.
    • Media | Distribute—Enables organizations to create content once and deliver it to multiple destination platforms, with extended integration to even more third-party online video, social media, video transcoding, and web content management systems.
    • Media | Index—Streamlines workflows and enhances collaboration by enabling customers to search for, audition, and move media across multiple Interplay | Production databases, both local and remote, regardless of where the assets are stored.
  • Storage Suite
    • 4K support—The entire ISIS storage family now supports collaborative 4K and Ultra HD workflows.
    • ISIS® | 2500—Avid’s latest nearline shared storage system offers higher storage capacity, making it easier to store large volumes of high-res assets and repurpose content. Featuring an easily scalable architecture, ISIS | 2500 offers post-production, broadcast, education, and corporate facilities greater cost savings per terabyte.

More information: Avid / Avid Everywhere

Avid updates VENUE software to V4.1.3

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Avid VENUE

Avid has released VENUE Version 4.1.3 software, a free download for the Avid S3L live sound system that doubles the system’s on-board plug-in slots—from 20 to 40—to provide engineers with even more processing options than before.

VENUE 4.1.3 also offers support for the latest qualified AAX live sound plug-ins. Avid S3L users can now choose from a superior range of Avid and third-party plug-ins from some of the world’s most respected developers such as Crane Song, McDSP and Sonnox. As part of the update, current and new S3L customers can download additional free AAX plug-ins for their system through their Avid customer account.

To meet the growing demand for more powerful, flexible processing, Avid S3L runs AAX plug-ins directly on an HDX-powered processing engine. It delivers the tightest integration and lowest latency of any live plug-in system, without the expense and complexity of outboard solutions. By supporting industry-standard Pro Tools® plug-ins, Avid live systems enable engineers to select the best plug-ins to suit their needs.

The VENUE v4.1.3 software upgrade is available to download for Avid S3L customers now, free of charge.

More information: Avid

Avid ships Sibelius 7.5 music notation software

Related: , , , Posted in news on Feb 28, 2014 - comment 0 comments
Sibelius 7.5

Avid has announced that its Sibelius 7.5 music notation software is now shipping.

Sibelius® 7.5, the new version of the world’s best-selling music composition and notation software from Avid®, is now shipping.

Sibelius 7.5 provides innovative new features that accelerate workflows, allowing composers to focus on the creative process and produce more compelling scores, more efficiently.

Changes in Sibelius 7.5

  • Accelerated navigation—The new Timeline window allows for a quick view of the entire structure of a score for faster editing and playback, no matter how large or complex the score; composers can jump immediately to any section by clicking on any bar in the timecode ruler or on any landmark.
  • More expressive playback—The fully redesigned Espressivo 2.0 feature delivers complete control over the customization of the rhythmic feel of any individual part of the score, plus improved notation interpretation adds more expressive and realistic feel, and can be customized for swing rhythms.
  • Improved notation interpretation—Sibelius playback has been greatly enhanced, providing better interpretation of notation distinctions such as tempo markings, metric emphasis, grace notes, mordents, caesuras, and breath marks; composers can now hear every nuance of their score played back in realistic detail, without having to hire an expensive orchestra.
  • Easy collaboration and sharing—Sibelius 7.5 enables enhanced collaboration and distribution of compositions through innovative score sharing and social media features; scores can be shared through email, uploaded and published as sheet music on ScoreExchange.com, or shared as video or audio files on YouTube, Facebook, and SoundCloud.
  • Full Scorch app integration—Sibelius scores can be exported directly to Avid Scorch® for iPad for fully interactive playback, practice, performance, and publishing; Sibelius automatically optimizes the score for iPad display, paying special consideration to page orientation, number of staves, margin sizes, and more.
  • Localized for Brazil and Russia—Sibelius 7.5 includes local language support for Russian and Brazilian Portuguese in addition to English, French, German, Italian, Spanish, Japanese, and Simplified Chinese.

Sibelius 7.5 is now worldwide, priced at $599.95 USD / 486.56 EUR exc. VAT / £479.95 GBP inc. VAT. Various upgrade options are also available.

More information: Avid / Sibelius

Avid intros Sibelius 7.5 notation software

Related: , , Posted in news on Jan 24, 2014 - comment 0 comments

Avid has announced Sibelius 7.5 software, continuing the development of the world’s best-selling music composition and notation software.

Sibelius 7.5

For composers, arrangers, music publishers, students, and educators, Sibelius 7.5 provides even more ways to express, accelerate, and promote creativity than ever before.

“With Sibelius 7.5, composers can create professional scores more quickly and deliver higher quality, inspiring content,” said Chris Gahagan, senior vice president of products and services at Avid. “Sibelius continues to provide the fastest, smartest, easiest way for professionals and students to write music for live performance, film and television, and media entertainment.”

Today’s composers are under relentless pressure to turn around completed scores faster than ever before, as the complexity of projects continues to rise and deadlines become ever tighter. Sibelius 7.5 provides innovative new features that accelerate workflows, allowing composers to focus on the creative process and produce more compelling scores, more efficiently.

New in Sibelius 7.5

  • Accelerated navigation—The new Timeline window allows for a quick view of the entire structure of a score for faster editing and playback, no matter how large or complex the score; composers can jump immediately to any section by clicking on any bar in the timecode ruler or on any landmark.
  • More expressive playback—The fully redesigned Espressivo 2.0 feature delivers complete control over the customization of the rhythmic feel of any individual part of the score, plus improved notation interpretation adds more expressive and realistic feel, and can be customized for swing rhythms.
  • Improved notation interpretation—Sibelius playback has been greatly enhanced, providing better interpretation of notation distinctions such as tempo markings, metric emphasis, grace notes, mordents, caesuras, and breath marks; composers can now hear every nuance of their score played back in realistic detail, without having to hire an expensive orchestra.
  • Easy collaboration and sharing—Sibelius 7.5 enables enhanced collaboration and distribution of compositions through innovative score sharing and social media features; scores can be shared through email, uploaded and published as sheet music on ScoreExchange.com, or shared as video or audio files on YouTube, Facebook, and SoundCloud.
  • Full Scorch app integration—Sibelius scores can be exported directly to Avid Scorch® on iPad for fully interactive playback, practice, performance, and publishing; Sibelius automatically optimizes the score for iPad display, paying special consideration to page orientation, number of staves, margin sizes, and more.
  • Localized for Brazil and Russia—Sibelius 7.5 includes local language support for Russian and Brazilian Portuguese in addition to English, French, German, Italian, Spanish, Japanese, and Simplified Chinese.

Sibelius 7.5 will be available worldwide in February 2014, priced at $599.95 USD / 486.56 exc. VAT / £479.95 inc. VAT. Various upgrades will be available as well.

More information: Avid / Sibelius

Avid releases free Eleven Rack Editor software

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Avid Eleven Rack Editor

Avid has introduced the Eleven Rack Editor, providing owners of the Eleven Rack guitar system with a faster, more open workflow for creating and editing high-quality, inspiring guitar tones.

The no-cost application makes Eleven Rack software control available for Pro Tools 11 and third-party digital audio workstation solutions.

“As the cost associated with audiences’ rising expectations for sound quality continues to grow, artists and musicians need innovative and affordable solutions to deliver higher quality, inspiring music,” said Chris Gahagan, senior vice president of products and services at Avid. “The release of Eleven Rack Editor fulfills our customers’ request for a standalone software editor, and allows artists and music professionals to create high-quality, inspiring guitar tones with greater speed and efficiency.”

Eleven Rack Editor provides a powerful solution for creating world-class guitar tones, no matter what DAW users prefer.

Eleven Rack Editor features

  • Facilitates Pro Tools 11 upgrade – Eleven Rack Editor replaces the software control window that was built into previous versions of Pro Tools, and makes it available as a standalone application. Eleven Rack owners can now upgrade to Pro Tools 11 and enjoy the powerful features, benefits, and 64-bit performance of the world’s most advanced digital audio workstation.
  • Intuitive graphical interface – A simple graphical interface displays guitar pedals, amps, and speakers, offering a fast and intuitive way to adjust Eleven Rack settings from a Mac or Windows computer as an alternative to adjusting controls from the front of the Eleven Rack.
  • Compatible with any DAW – The Eleven Rack Editor enhances software control for artists and music professionals, allowing them to operate Eleven Rack with any digital audio workstation and get complete control of their sound.
  • Eleven Rack presets – Users can download and play thousands of Eleven Rack rig presets of premium guitar sounds from online portals such as http://www.elevenrackpresets.com/

Eleven Rack Editor for Windows and Mac (64-bit only) is available to download free of charge.

More information: Avid / Eleven Rack

Avid releases Avid Space AAX – 850+ plug-ins now in 64-bit AAX format for Pro Tools 11

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Avid has announced that over 850 plug-ins from more than 80 Avid development partners are now available in the new 64-bit AAX format for Pro Tools 11, the digital audio workstation that sets a new standard for audio production.

Avid Space

Avid also announced that Avid Space, a premium reverb plug-in used by countless artists and music professionals, has now been released in the 64-bit AAX format. The release completes the transition of Avid-designed plug-ins to the new AAX format for Pro Tools 11 software.

“With over 10,000 Pro Tools|HDX systems sold, there is a fast-growing market for 64-bit AAX plug-ins, not only for Pro Tools|HDX but also for our S3L live system,” said Chris Gahagan, senior vice president of products and services at Avid. “More than 850 AAX plug-ins are now available for Pro Tools 11, offering audio professionals more power, higher audio quality, and easier methods to record, edit, and mix even the most demanding productions.”

Featuring 64-bit architecture and a new Avid Audio Engine, Pro Tools 11 provides several times more processing power than any previous Pro Tools release. The new AAX 64-bit plug-in format delivers more accessible RAM for increased speed and performance. These powerful new capabilities allow professionals to create faster and deliver higher quality, inspiring content.

Avid Space is a premium convolution reverb plug-in for Pro Tools music and post-production projects, available in 64-bit AAX Native, DSP, and AudioSuite formats. From large concert halls to dense plate reverbs, Space delivers the sounds of natural reverb spaces with familiar controls from high-end hardware reverb units. By combining the sampled acoustics of real reverb spaces with advanced DSP algorithms, Space offers full control of reverb parameters in mono, stereo, and surround formats.

“Avid has already changed the game endless times with their vast array of amazing plugins including the EQ 3, Pro Limiter, Pro Compressor, and others available for Pro Tools 11,” stated Junior Sanchez, remixer for artists including Madonna, Gorillaz, Daft Punk, Shakira, and more. “Now that Space is available in the 64-bit AAX format, along with a ton of other amazing Pro Tools plug-ins, now is the perfect time to upgrade to Pro Tools 11.”

The Space plug-in is available to purchase for $499 USD / £329 GBP / 399 EUR (prices exclude taxes). The Space upgrade from TL-Space is free of charge.

More information: Avid / Avid Space

Plugin Alliance launches Plugin Special – Up to 50% off

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Plugin Alliance has announced the launch of a “One Week Store Wide Plugin Special”, offering up to 50% off its plug-ins.

Plugin Alliance Plugin Special

For the 1st time we enter Japan with a partner booth at AVID’s stand. To celebrate this event with you we offer a special for ALL our plugins. Limited 1 week offer!

This offer is valid until November 22nd, 2013.

  • Add any single plugin to your cart: save 20%
  • Add any 2 plugins: save 30%
  • Add any 3 plugins: save 40%
  • Add 4 or more plugins: save 50%

More information: Plugin Alliance

Avid intros S6 Control Surface

Avid has announced the S6 Control Surface, a major new addition to its industry leading family of control surfaces for sound recording, mixing and editing.

Avid S6

Avid S6 is designed for audio professionals in the most demanding production environments, delivering the performance needed to complete projects faster while producing the best sounding mixes. In addition, S6 provides mixing professionals with a state-of-the-art solution that easily scales to meet their current and future challenges.

“Working in ever more complex environments with fast project turnarounds, mixers need intuitive, tactile control of editing and mixing, and the ability to easily work with other artists, engineers, and facilities,” said Chris Gahagan, senior vice president of products and services at Avid. “Drawing on more than 20 years of leading edge innovation, the S6 delivers the game-changing modularity, superior ergonomics, and streamlined collaboration to meet mixers’ changing business requirements.”

Built on the same proven technology that is core to the industry-leading ICON and System 5 product families, the Avid S6 enables mixers to quickly turn around complex projects while swiftly handling last-minute changes. With its unparalleled ability to simultaneously control multiple Pro Tools® and other EUCON™-enabled DAWs over simple Ethernet, S6 also speeds workflows and enables network collaboration on a single integrated platform.

Avid S6 modular design

S6 features

  • Revolutionary modular design — Adapting to every stage of a user’s business, the S6 control surface can be customized with the addition of the modules needed to match current workflow. It can be horizontally and vertically scaled as the client base grows. Pre-configured S6 M10 or S6 M40 surfaces may be purchased with the required faders, knobs, etc. already provided or, with S6 M40, further personalized with different channel control combinations.
  • Superior ergonomics — A traditional, familiar console layout allows easy transition from previous systems. The multipoint touchscreen quickly and easily accesses plug-ins, large track counts, surround panning and more, while top-lit status knobs and high resolution OLEDs add operational efficiency. Additional 12.1” displays on S6 M40 systems further enhance instant project overview by providing deep visual feedback on key items such as channel names, audio meters, routing, clip names, and scrolling waveforms. Ultimate recall enables quick location for last-minute mix changes.
  • Intelligent studio control — Compatible with Pro Tools and other popular EUCON-enabled DAWs, S6 enables detailed work on up to eight audio workstations simultaneously, as well as the ability to switch sessions in seconds from a single control surface across the facility. High-speed Ethernet connectivity makes it easy to reconfigure operations as business requirements dictate.

The S6 control surface will be available worldwide in Q4 2013. As a modular system, S6 is available at a variety of prices, with M10 configurations starting at $21,995 USD and M40 configurations starting at $43,480 USD.

More information: Avid / S6 Control Surface