Hal Leonard Books has announced the release of Music 3.0: A Survival Guide for Making Music in the Internet Age, a book by by veteran music and technology author Bobby Owsinski.
Music 3.0 is a completely updated edition of the original best seller, featuring the latest music business and social media concepts as well as brand-new interviews with a variety of the industry’s top movers and shakers.
Music 3.0 not only looks at the music industry’s evolution and how we got to Music 3.0, but also provides the information that today’s musician or music business executive needs to take advantage of the new music industry paradigm. What has changed? Who are the new players? Why are traditional record labels, television, and radio no longer factors in an artist’s success? How do you market and distribute your music in this new world? How do you make money in this new music world? How do you develop your brand? How do you use Facebook, Twitter, and YouTube as marketing tools? What are the new technologies that are being introduced that will influence how we sell or market? All these questions are answered in the book. This second edition also contains new low-cost high- and low-tech tips for marketing and promotion.
Music 3.0 is available to purchase for $24.99 USD.
Audio-Technica has announced the Sounds of the summer, a social media competition to find the nation’s favourite summer anthem.
Audio giant Audio-Technica has launched a social media quest to find the UK’s favourite summer track of all time. It is asking its fans and followers to tell the world on its Facebook page what is their favourite summer track and why. To help launch the online competition it has conducted a nationwide study into our musical preferences to find out how obsessed we are when it comes to our music. With singing at work and dancing in the street common place – we’ve certainly got some strange habits!
Almost everyone (96%) claimed they would rather give up films for a year over their music, with a further three quarters (73%) opting to ditch live sport, 37% ditching TV for music, and a dedicated third of people (34%) opting to ditch sex rather than going a year without music!
It also appears we like to express our love of music in public; three quarters of people (74%) admitting to spontaneously breaking into song while driving, a fifth 20% openly singing at work, 15% sing in the street and 11% have even danced in the street while listening to their iPod! Embarrassingly, almost all of us (90%) admit to having been caught doing one of these things!
Audio-Technica senior UK marketing manager Harvey Roberts said, “The UK is a nation with a long and distinguished history in producing world class music, so it’s no surprise to see such fanaticism towards music.
“The research shows that the majority of us actively listen to four-hours of music a day, which equates to more than 60 days a year. That is some serious listening time, and with a fifth of people preferring to use headphones, it makes sense to ensure you’ve got the very best equipment to make your experience as enjoyable as possible.”
The research was conducted as part of Audio-Technica’s ‘sounds of the summer’ campaign, where it is seeking the most popular ever ‘summer’ anthems via it’s Facebook page http://on.fb.me/mBPErZ. Five pairs of top of the range Audio-Tecnica headphones are up for grabs for the most popular suggestions.
The study also revealed that we like to listen to music in some unusual places, with 40% preferring to do it in bed, 27% in the shower, 11% while making love, and an obsessive 7% while asleep!
Audio-Technica also asked people how long they’d be prepared to queue to get tickets for their ‘ultimate’ music festival or summer show and despite the rise in internet bookings, a quarter would wait an hour and surprisingly one in six would be prepared to wait four-hours.
Oliver Chesler puts together a track with some iPhone apps (Audiorealism technoBox, Tapestri and Andriod FX by Pure Profit).
I was having some music fun on my iPhone and I put together a quick Acid track. I recorded three apps into Ableton Live. There really is something to be said for bringing in audio from the outside world, even if it’s from another computer. I like the slight noise and live interaction the iPhone apps forced. The combined price of all the applications I used here was $11.97. Imagine what a Roland TB-303, Roland TR-808, Akai S950 and Sequential Circuits Prophet 5 would have cost you 15 years ago?
AudioTag.info allows you to identify almost any unknown piece of music quickly and easily. Its use is very simple: you upload a short audio fragment or an entire song, the robot analyzes it and provides you with the information about the track title, artist name, album title, etc. Your audio fragment can be in almost any file format and of almost any quality (aurally recognizable, of course) — it can be an MP3 file downloaded from the Internet or a short recording made with your old tape recorder and stored as a low-quality .WAV-file.
Former NIN drummer Josh Freese is promoting his new album with some limited edition deals.
There's a lot of funny stuff between the regular $7 digital download of Since 1972, and the $75,000 limited edition which includes things like going on tour with Josh for a few days, have Josh write, record and release a 5-song EP about you and your life story and taking a flying trapeze lesson with Josh and Robin from NIN.
As of 2009, Apogee Electronics will no longer develop products for the Microsoft Windows platform. Apogee has made this decision in order to focus all research, development, and support resources on the Apple platform with its unparalleled power and stability. Apple offers a wide range of affordable, powerful desktop and laptop solutions ideally suited for music creation and audio production.
Ryan Gruss has a cool blog where he posts some free drum tracks.
I am a drummer based in Boston, Massachusetts. I previously lived in NYC and Los Angeles where I had the chance to record, collaborate and tour with a wide range of artists. I started this blog with the intention of sharing, transferring and exploring musical ideas with my friends around the world… as well as anyone else who might stumble across this site.
All of the drum tracks (unless credited) are recorded at my studio using Logic Pro 8. I include mp3s of all my recordings for quick previews as well as a separate link to the original, multitracked Logic files. Feel free to download, cut-up, eq, compress, distort, and mutate my drum parts and use them for your own projects. All I ask is that you send me a link to the final product when you’re finished. Let’s see what happens…
Currently at Loop #17.
# AT-AT Boom Box – Combining an AT-AT Walker with an old skool boom box, AT-AT Boom Box FTW!