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Nimbit extends Direct-To-Fan Sales and Promotion Platform

Related: , , , , , , , , Posted in news on Apr 10, 2013
Nimbit

Nimbit has announced a major update to its direct-to-fan sales and promotion platform to enable musicians around the world to sell in their local currencies.

The initial rollout, planned for May 2013, will support the following currencies: Australian Dollar, British Pound Sterling, Canadian Dollar, Euro, Hong Kong Dollar, Mexican Peso, New Zealand Dollar, Philippine Peso, Singapore Dollar, U.S. Dollar.

In addition to support for local currencies, Nimbit subscribers will be able to set their storefronts to display in English, French, German, and Spanish.

Support for additional currencies and storefronts in other languages will be introduced as needed to meet customer demand.

“Musicians around the world all need a way to create a supportive relationship with their fans, and that starts with the ability to sell direct,” commented Nimbit co-founder and president Phil Antoniades. “By adding local currencies and native languages to the Nimbit platform, we’re giving them a better way to do that.”

Nimbit provides the easiest way to sell and promote music, merchandise, and tickets to fans on Facebook, Twitter, and your Web site while building a supportive fan base.

  • Sell MP3s, CDs, merchandise, and event tickets through beautiful stores for Facebook and your Web site.
  • Drive sales and grow your fan base with sharable promotions for Facebook, Twitter, and email that feature music and video players, personal messages, free downloads, and discounts.
  • Get additional funding with an in-cart “tip-jar” for purchases and free downloads. One in 20 transactions on Nimbit receive support averaging $7.80.
  • Get discovered by selling music on iTunes and getting placement on Spotify.
  • Understand your fans and build your business thanks to enhanced analytics and sales reporting.

Musicians around the world are encouraged to sign up for Nimbit today. They can begin setting up their products now and will be able to switch to their native currencies and language in May, when these features are available.

At launch, the Nimbit back-end dashboard will still display in English. Plans for localization of Nimbit’s administration tools will be announced at a later date.

More information: Nimbit

Nimbit updates Promo Tool for Facebook and Twitter

Related: , , , , , Posted in news on Sep 27, 2012
Nimbit Promo Tool

Nimbit, a PreSonus company, announced a major update to its Promo Tool for Facebook and Twitter.

The Promo Tool will now boost artist sales by providing timed, automatic thank-you messages that include a product discount to fans who redeem free download promotions.

Let’s face it, many artists lack follow-through and this is a big problem that has limited their success. As direct-to-fan sales become ever more important to an artist’s survival, one thing sticks out more than ever: Most artists are not natural marketers. Musicians want to spend their time making music, and after giving away their music, most don’t have the time, discipline, or know-how to follow up and capitalize on their newly captured fans.

To address this problem, Nimbit has unveiled the first of many new features that take a different approach to direct-to-fan tools.

“We know that when artists follow up with an offer after giving away tracks, they create new sales from new fans, but not enough artists do that,” explains Nimbit president and cofounder Phil Antoniades. “We needed to make it easy for them to set up a promotion that will automatically follow up and drive a new fan to a sale. It’s up to us to create tools that drive best practices and create supportive customer relationships, and that’s the new vision that’s guiding the development of the Nimbit platform.”

Nimbit’s new Promo Tool walks the artist through setting up a variety of discounts, offers them an easy way to add a personalized video, and gives them a multitude of channels to push and promote their offer through Facebook, Twitter, email, text codes, and embeddable widgets. It then lets the artist set up an automated followup offer or reward with a personal message to further engage their fans and drive sales.

Some examples of how artists can use the Promo Tool include:

  • Sharing a free download and then automatically following up with a discount on the full album at a specified time
  • Offering a discount on an item, then rewarding fans who purchase with a thank you message and a free bonus

The Nimbit Promo Tool is available in both NimbitFree and NimbitPlus accounts. NimbitFree customers are limited to only one active promotion at a time.

More information: Nimbit

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