Avid announces Flexible Licensing in Pro Tools, Avid Cloud Collaboration, and new services in the Avid Marketplace

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Avid

Avid has announced Pro Tools 12, the next generation of the industry-standard digital audio software.

Featuring new flexible licensing options, Pro Tools 12 delivers on Avid’s commitment to customer choice, a key element of Avid Everywhere™. The company also announced new innovations to support artist collaboration and content distribution with Avid Cloud Collaboration and new services in the Avid Marketplace.

“These new innovations demonstrate our commitment to providing audio customers with the choice, power, and flexibility they need to create the highest quality music and audio,” said Chris Gahagan, senior vice president of Products and Technology at Avid. “With Pro Tools 12, audio professionals can now access the software in more ways than ever. They can find new talent and plugins, and get wide exposure for their work via the Avid Marketplace. And with the upcoming Avid Cloud Collaboration, customers will be able to create, connect, and collaborate in unprecedented new ways.”

Flexible Licensing Options in Pro Tools 12

Pro Tools 12 delivers new flexible licensing options, allowing customers to subscribe by as little as $29.99 per month, or to buy it outright. With these new options, users can stay current with future software updates and innovations as soon as they are released via the cloud, at no additional charge. This flexible licensing now provides artists with access to the same tools used by the top industry pros, at a price point they can afford.

Avid Cloud Collaboration

Avid Cloud Collaboration, initially to be accessed by Pro Tools users with others to follow, is a groundbreaking set of collaboration capabilities that enable artists to compose, record, edit, and mix sessions working with other Pro Tools users in the cloud, as if they are all together in the same studio. They simply invite other artists to collaborate on a session using built-in chat, or find new collaborators through the new Avid Marketplace Artist Community. If the person they want to work with doesn’t already have Pro Tools, they can simply download Pro Tools | First to start working together immediately.

Key benefits and features of Avid Cloud Collaboration for Pro Tools include:

  • Secure and hassle-free setup: Post sessions to your own cloud storage space and invite others to collaborate.
  • Fully integrated collaboration: Work on the same session at the same time or create offline and share updates directly within Pro Tools.
  • Comprehensive workflows: Share audio and MIDI tracks, edits, mix changes, automation, and more.
  • Simplified project and media management: Keep track of all contributors and version changes with automatic and fully customizable metadata tagging.
  • Built-in communication tools: Engage with collaborators through text or video chat directly from within Pro Tools.

Avid Marketplace

The Avid Marketplace invites Pro Tools users to engage in a community of artists, acquire new plug-ins and apps as they need them, and easily store and share their work on a global platform.

The Avid Marketplace enables artists and professionals to:

  • Find new talent and start new collaborations: With the Artist Community, any media professional and organization can search for the skills and specialties they need on a project, and start a working relationship.
  • Get plug-ins and apps immediately: With the Avid App Store, artists can find and immediately download the latest plug-ins and applications directly from within their creative tools.
  • Store and share their work with the world: The Avid Content Marketplace provides a new channel for artists to monetize their work by sharing it with a wide network of potential purchasers – with all licensing and rights agreements worked out through automatic templates.

Avid also announced that 17 new plug-ins and nine new plug-in bundles are now available in the Avid Marketplace and as in-app purchases in Pro Tools. There are now over 60 Avid plug-ins and bundles available for in-app purchase for Pro Tools | First, Pro Tools, and Pro Tools | HD. The new bundles include:

  • Eleven Effects Bundle — A collection of 17 Avid AAX Native, DSP and AudioSuite 64-bit plug-in effects modeled after circuitry and design of many popular analog “stomp-box” guitar effects.
  • Pro Series Bundle — Includes all five of the popular Avid Pro Series processors in AAX Native, DSP and AudioSuite 64-bit format as a single bundle at over 50% savings.
  • First Distortion Bundle, First Reverb Delay Bundle, First Guitar Bass Bundle, First Modulation Bundle, First EQ Dynamics Bundle, First AIR Effects Bundle, and First Air Instruments Bundle — Include selections from the new Eleven Effects and other Avid plug-ins, allowing Pro Tools | First users to access the professional creative tools they need to create richer sounding, more complex mixes.

Pro Tools software subscription and licensing options will be available in February 2015.

  • Pro Tools software monthly subscription (one-month license subscription with updates and support) starts at $29.99/month.
  • Pro Tools software annual upgrade plan (12 months of updates and support) starts at $199.
  • Pro Tools software annual subscription (12-month license subscription with updates and support) starts at $299.
  • Perpetual licenses for Pro Tools software (includes 12 months of updates and support) start at $899.

The new plug-ins and bundles are now available as in-app purchases within Pro Tools via the Avid Marketplace.

More information: Avid / Pro Tools

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Avid intros Pro Tools | First free version of music production software

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Avid has announced Pro Tools | First, a free version of the industry-standard Pro Tools that offers many of the same music creation capabilities used by top artists and recording studios worldwide.

Delivering on Avid EverywhereTM and built upon the Avid MediaCentral Platform, Pro Tools | First is simple enough for beginners to learn, yet sophisticated enough for the experienced musician. Pro Tools | First enables anyone to experience the industry’s most trusted digital audio workstation at no cost, so they can turn their musical ideas into fully realized, professional productions that stand out from the crowd.

“Pro Tools is the audio workstation that redefined the music and post-production industries, providing everything needed to create high-caliber audio mixes,” said Chris Gahagan, senior vice president of Products and Technology at Avid. “With Pro Tools | First, we’ve taken the most powerful, proven, and trusted DAW and streamlined it into a version that’s available to everyone for free, whether they dream of a career in music and are just starting out, or are more experienced and want to give Pro Tools a try. Now users of all levels can start off their musical journey on the right path.”

With Pro Tools | First, artists can quickly turn ideas into professional-sounding songs by recording, using software instruments, and applying audio effects. To expand their creative toolset further, the integrated Avid App Store provides a world of affordable AAX plug-ins and “First” bundles on the Avid Marketplace that make creating, shaping, and enhancing sounds quick and easy.
To accommodate the mobile lifestyle of artists and aspiring pros, Pro Tools | First saves and manages sessions securely in the cloud, enabled by the Avid MediaCentral Platform. This allows users to log into an Avid account and access and work on music from any Mac or PC with Pro Tools | First installed. Anytime changes are made, the project syncs with the cloud as soon as it’s saved. As a special introductory offer, artists can work on and store up to three Pro Tools | First projects in the cloud for free.
In addition, Pro Tools | First will be compatible with Avid Cloud Collaboration when it becomes available, helping artists collaborate together from wherever they are in the world.

Avid Pro Tools | First will be available in Q1 2015 as a free download through Avid.com.

More information: Avid / Pro Tools | First

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TC Electronic intros LCn Loudness Correct normalization plugin

TC Electronic has announced LCn Loudness Correct, a new loudness normalization plug-in with stand-alone capability.

TC Electronic LC6n

Audio professionals everywhere can now benefit from the addition of LCn Loudness Correct to TC Electronic’s arsenal of pristine loudness tools – either as a Pro Tools plug-in or as a complementary stand-alone version with watch folder capability for automatic batch-normalization of multiple audio files. LCn is available for stereo or 5.1 surround – LC2n and LC6n respectively.

These days, hitting the right loudness target is essential whether the delivery platform is HDTV, Mobile TV, podcast, radio, iTunes, Spotify, etc. and LCn makes this as easy as clicking a button or dragging a file to a folder. The plug-in version allows Pro Tools users to apply faster-than-real-time, two-pass, off-line processing from within their host, while the stand-alone version runs on PC and Mac.

LCn Loudness Correct features

  • Precise loudness normalization for Pro Tools – Integrate consistent loudness in your workflow.
  • Stand-alone app w/ watch folder capability – Automatically batch-normalize multiple audio files.
  • Mastering-grade true peak limiter – Integrated legendary brickwall 2 true-peak limiter.

LCn will be available January 2015 through TC Electronic’s dealers and distributors as well as in the TC Electronic online store.

More information: TC Electronic / LCn Loudness Correct

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Sound Training Online launches Pro Tools Course with 20% off

Sound Training Online has announced the launch of Pro Tools 101, the first in a line of courses for Pro Tools 11.

This course has been specifically tailored for those who wish to embark on a career in Sound Engineering, and is taught by the highly renowned Avid Pro Tools Expert Aidan Cunningham.

Pro Tools 101 takes a comprehensive look at the main functions of the industry standard in recording software, it’s a 6-week programme that is designed for those who are looking to learn Pro Tools for professional purposes. The aim of this course is to quickly familiarise students with the many features available within the software, and by the end students will be able to set up and navigate Pro Tools sessions with ease, allowing them to Record, Edit, and Mix any type of track consisting of recorded audio or virtual MIDI instruments.

Sound Training Online courses are available in two formats, On-Demand or Premium. Premium courses are like a virtual online classroom, where the course content becomes available on a week-to-week basis. Each week of course leads to the completion of a production based assignment, which is uploaded to the learning platform. The course instructor then provides detailed feedback for improvement on each of these assignments, and is on hand to answer any questions that the student may have.

On-Demand courses offer the most flexibility and freedom, as it allows 180 days of access to all course material, students can complete this programme entirely at their own pace. Students work towards a final assignment that is uploaded to the online learning platform, and once the final assignment is uploaded the student then receives feedback from the course instructor and also receives Sound Training College Certification.

To mark the release of its first course for Pro Tools, Sound Training Online is offering a special discount of 20% until the end of January, 2015.

More information: Sound Training Online

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Quiet Art releases Defaulter clip gain plugin for

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Quiet Art has launched Defaulter, a clip gain normalizer plug-in for Pro Tools.

Quiet Art Defaulter

Defaulter is a clip gain normalizer Audio Suite plugin for ProTools 10 & 11. It brings the clip gain up or down to meet user set peak levels. It also has a threshold adjustment to ignore clips below required levels.

Defaulter sends couple of key commands to the system so that you can automate its function using your favorite macro app on your computer.

Defaulter for Mac (AAX) is available for purchase for $89 USD.

More information: Quiet Art / Defaulter

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