Loopmasters has introduced a new sample pack by one of the freshest producers in the game. Featuring all the key elements of WIZE’s high-energy sound, the Sound of the UK includes deep basslines, intricate drum beats, and an array of instrumental elements that will get your creative synapses firing and inspire your next batch of beats.
WIZE, also known as Jordan, grew up in a household immersed in music, thanks to his mother’s career as a session singer and the presence of musical relatives. Surrounded by diverse influences like Snoop Dog, Dr.Dre, Timbaland, D’Angelo, and J Dilla, WIZE developed a passion for music from an early age. At eight years old, he began rapping, driven by his desire to emulate the sounds he had grown up with. Growing up in North London, he found inspiration from local rappers and participated in MC sessions at youth clubs. His breakthrough as a producer came at 18 when he worked with Cashtastic, Krept & Konan, and other notable UK artists. WIZE later ventured into electronic music, gaining a following on SoundCloud and performing internationally.
He continued to evolve as an artist, releasing EPs and collaborating with brands and established musicians. WIZE’s ‘EDITS’ series – which involves removing instrumentals from musical clips online & replacing the original instrumentals with his own production flare – has become a hit online and as of July 2022 garnered over 1.5m views on YouTube and 20m impressions across social media. Additionally, WIZE made a name for himself as a sound-design specialist, creating sound packs and VST plugins for music production companies.
The full sample pack is priced £24.95 GBP, with parts also sold separately from £4.95 GBP.
More information: Loopmasters