UJAM has announced the release of a cutting-edge sub-bass plugin designed to solve one of the most complex challenges in modern music production.

Subcraft aims to help you deliver consistent, powerful sub-bass across any speaker system.

​In today’s music production landscape, whether in hip-hop, electronic, or pop music, sub-bass is crucial — but notoriously difficult to mix. Producers often find their bass disappearing on small speakers or overwhelming larger ones. Subcraft tackles this challenge by delivering perfectly balanced, phase-aligned sub-bass tones that retain their presence across all playback systems, eliminating the need for complex EQ adjustments or additional effects.

“Subcraft was created to take the guesswork out of mixing sub-bass,” said Adam D’Agostino, Product Manager at UJAM. “We’ve engineered every bass tone to maintain its power and clarity, allowing producers to focus on creativity rather than endlessly tweaking their low end.”

​At the heart of Subcraft is the Bass Terrain, an intuitive, interactive XY pad that lets users explore a wide range of sub-bass tones with just a drag of the mouse. Whether you’re looking for deep, resonant lows or more textured, harmonic tones, the Bass Terrain provides endless sonic possibilities. And with intelligent randomization features, Subcraft ensures that no two bass sounds are ever the same.

​Subcraft for Windows and Mac (VST/VST3, AU and AAX) is available to purchase for the intro price of 49 USD/EUR for a limited time at Plugin Boutique and from the UJAM store (regular 79 USD/EUR).

Owners of any UJAM product can crossgrade to Subcraft for $39 USD during the promotion.